

This is the most up-to-date behavioral profiling and career assessment inventory, developed based on neuroscientific principles, designed to help students identify suitable college majors and future career options. Unlike traditional psychology-based theories, PRISM evaluates human behavior within the framework of neuroscience. PRISM’s web-based system provides users with various maps illustrating behavioral tendencies, informed by the latest findings in neuroscience.
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This is the most up-to-date behavioural profiling and career assessment tool. It is designed to help students identify suitable degree programmes and future career options at university, and it has been developed in accordance with neuroscientific principles.


Students are provided with the competencies and skills required for their chosen careers, as well as an understanding of the behavioural profiles expected in the workplace. This enables them to compare these with their own profiles and choose the most suitable career.
For young people, it is of great importance to choose a career and university that suit them. This will ensure their future success and help them to strike the right balance between their professional and social lives.
It helps younger generations to understand their behavioural profiles. This gives young people the opportunity to choose a career that best suits them and in which they can find fulfilment.
The database contains over 1,000 detailed career profiles to help young people make informed choices about their future careers. It presents the required level of education, competencies, values and skills for each profession in detail.
You can use your PRISM report to present your behavioural profile more effectively in the personal statements you write for university applications and internship applications throughout your studies, thereby making a real difference.
This app is used by everyone, from secondary school students to young professionals and those looking to make a change in their career.
Neşe Saruhan graduated from the Psychology Department at Boğaziçi University. After completing an MBA at Koç University, she started working in the marketing department at Alcatel Kablo A.Ş. in 1997. In 2001, she took a career break to research and work on innovations in e-commerce, completing a diploma programme in the subject at Loyola University. Upon returning to Turkey, she joined Nexans (formerly Alcatel Kablo) Communication Industry and Trade Inc. as Marketing Manager. She subsequently held various positions at Nexans Communication Industry and Trade Inc., including Regional Sales Manager for the Marmara Region, Director of Strategic Marketing and Business Development, and Acting Sales Director. During her professional career, she completed her PhD in Organisational Behaviour at Marmara University’s Faculty of Business Administration in 2013. He currently teaches courses on neuro-marketing, organisational change management and leadership at Bahçeşehir University, while also delivering neuro-marketing, neuro-sales and neuro-leadership training to organisations through ND Management Consultancy. In 2015, he introduced the PRISM Brain Mapping application to Turkey. He is a PRISM Brain Mapping Master Practitioner in Turkey. Furthermore, he delivers training sessions on enhancing concentration, focus, and creativity using the NeuroSky ‘MindWave’ application, one of today’s new-generation technologies.